Description

How bad is it that you have a treasure trove of tools at your disposal to communicate business messages yet you don’t have the suitable audiences for each?! The purpose of our business seminar is to guide you on how to segment your internal and external public and use each tool for the right audience which is a very crucial step if you want your message to resonate.

How to determine your target audience internally and externally? How to divide them? What criteria should be taken into consideration? Who should know first; your internal or external audience? Does the external audience take priority over the internal ones? Who should know what? What tools will help you address them effectively? How will you know that this medium is the best? Who should communicate the corporate messages in the first place?

We will be answering thousands of questions regarding this topic while providing you with tips, discussing theories, and practicing some communication exercises to guarantee that you will perfectly be able to fulfill your business communication strategy for impeccable results for the long term!

Learning Outcomes

• Get to know all internal and external communication tools and their uses
• Determine when to effectively use each
• Learn how to divide your internal and external target audience
• Discover ways to match your target audience with the ideal communication tool
• Understand whom should say what, to whom, and when
• Recognize when should the CEO be the spokesperson
• Understand the importance as well as the difference between internal and external communication

Class Hosting

• This seminar will be hosted on Zoom
• Your individual link will be emailed to you after you register
• Missed a part of it? Don’t worry. The recording will be made available for 48 hours so you can re-watch in your own time.
• Due to limited seating in each class, all tickets purchases are final.